Health insurance companies are advancing in advertising

Health insurance companies have pulled out all the weapons and after the years of silence launched the advertising campaigns for recruiting of new policyholders. They have paid for TV spots, billboards and flyers. According to analysts this way they react to the plans of Government to create only one state insurance company, while the state would probably purchase the private insurance companies. If private insurance companies manage to get more policyholders, they would be able to ask state for more money by their purchasing.