Slovak Chamber of Pharmacists repeatedly fights against so called “loyalty systems”. Discounts and bonuses used in some pharmacies in the competitive struggle are, according to the Chamber, changing the consumer behaviour of patients. This is turning more to saving than to expertise of issuing of pharmaceutical. The fact that people are more looking at discounts than at the professionalism is also shown by the July survey of the agency Focus. According to it about 25% of regular visitors of pharmacies are following the bonuses.